"Most books on marketing are very theoretical. Cary has totally blown this trend away. You can sit down, finish this book in one sitting, and walk away with a strong education on marketing for your dental office. Every dentist in every stage of his or her career can immediately start developing a strong marketing plan for his or her office. This is a must-read addition for all dentists."
Dr. Jeff Dalin Contributing Editor and Consultant Dental Economics
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